Give your team an AI agent, right in Slack.

Choose its job, connect the approved company context it can use, and set the boundaries. Your whole team can put it to work without everyone having to master another AI tool.

See Elana work
Available to invited teams
Acme in Slack● ● ●
# gtm4 teammates
CHANNEL

Jamie 9:41 AMElana, why are enterprise trials stalling? Use the calls, CRM, and support threads.

Elana APP · 9:42 AM12 of 17 stalled after security review. I built a proof kit and the account list to reopen.18 call notes · HubSpot stages · support threads17-account win-back plan READY TO REVIEW

Sam 9:47 AMSplit healthcare out. Their blocker is procurement, not security.

Elana split the segment and updated every account owner
THE AI GROUP PROJECT

Same pressure.
Three very different Tuesdays.

The leader

“What does AI-native actually look like for my team?”

You need an operating model, not another experiment.

The AI champion

“I found what works. How do I bring everyone with me?”

You need a way to share the head start without becoming the help desk.

Everyone else

“Please don’t make me learn another AI tool.”

You want useful help where you already work.

One agent. Set up once. Useful to everyone.

SET UP ONCE

You set the standard.
The team takes it further.

The person leading AI adoption chooses the agent’s job, connects approved company context, and adds it to Slack in about 10 minutes.

UunfairlyACME WORKSPACEBW
ROLE · ELANA

What should Elana own?

Start with a role. Change it as your team learns what works.

↗GTM EngineerBuild pipeline and turn customer signal into action.SELECTED✦Chief of StaffKeep priorities, decisions, and follow-through moving.$ControllerTrack the numbers and prepare the operating view.

You manage the agent.
Your data stays yours.

Manage roles, connected tools, and approval rules centrally in Unfairly. Each company environment is isolated. Research and drafting can move quickly. Sending, publishing, and spending still wait for a person.

See how access and approvals work →
ROLEGTM EngineerManaged
COMPANY DATAYour workspace onlyIsolated
ACTIONSSend, publish, spendApproval required
Bob Weishar and Kilty McGowan, the founders of Unfairly

Built by people who wanted AI to work like a teammate.

Bob Weishar and Kilty McGowan founded Unfairly in New York in 2025. We’re building with a small group of ambitious teams.

Meet the company →

Make your agent.
Bring the team.

From setup to Slack in about 10 minutes.